{"id":26114,"date":"2026-02-13T09:20:03","date_gmt":"2026-02-13T08:20:03","guid":{"rendered":"https:\/\/www.villajoyosa.com\/el-ayuntamiento-de-villajoyosa-impulsa-un-ciclo-de-4-jornadas-practicas-para-digitalizar-pymes-y-autonomos-junto-a-fempa\/"},"modified":"2026-02-13T09:21:52","modified_gmt":"2026-02-13T08:21:52","slug":"el-ayuntamiento-de-villajoyosa-impulsa-un-ciclo-de-4-jornadas-practicas-para-digitalizar-pymes-y-autonomos-junto-a-fempa","status":"publish","type":"post","link":"https:\/\/voz.lienzia.cloud\/val\/el-ayuntamiento-de-villajoyosa-impulsa-un-ciclo-de-4-jornadas-practicas-para-digitalizar-pymes-y-autonomos-junto-a-fempa\/","title":{"rendered":"L’Ajuntament de la Vila Joiosa impulsa un cicle de 4 jornades pr\u00e0ctiques per a digitalitzar pimes i aut\u00f2noms al costat de FEMPA"},"content":{"rendered":"

Les sessions es desenvoluparan en Vilamuseu i abordaran la visibilitat en Google, l’atenci\u00f3 i vendes per Whatsapp, la creaci\u00f3 de contingut amb IA i les campanyes publicit\u00e0ries en xarxes<\/h4>\n

L’Ag\u00e8ncia de Desenvolupament Local (ADL) de la Vila Joiosa, en col\u00b7laboraci\u00f3 amb l’Oficina Accelera Pime de FEMPA, posa en marxa un cicle de quatre jornades presencials dirigides a pimes, micropimes i persones aut\u00f2nomes que vulguen millorar el seu negoci amb eines digitals aplicables des del primer dia.<\/p>\n

Les sessions es desenvoluparan en Vilamuseu i abordaran quatre \u00e0rees clau per a competir en l’actualitat: visibilitat en Google, atenci\u00f3 i vendes per WhatsApp, creaci\u00f3 de contingut amb IA i campanyes publicit\u00e0ries en xarxes.<\/p>\n

El cicle s’obri amb una jornada especialment orientada al sector tur\u00edstic i hostaler el 25 de febrer a les 9:30 hores. En \u201cTot Google per al teu negoci\u201d, organitzada al costat de l’Associaci\u00f3 d’Hostaleria i Turisme de la Vila Joiosa (VilaHostur), es treballar\u00e0 com convertir la pres\u00e8ncia en Google i Maps en un canal real de captaci\u00f3 per a allotjaments i hostaleria, amb focus en fitxa d’empresa, continguts visuals i gesti\u00f3 de ressenyes.<\/p>\n

Les seg\u00fcents sessions se centren en necessitats molt concretes del dia a dia empresarial. \u201cWhatsApp Business per al teu negoci\u201d tindr\u00e0 lloc l’11 de mar\u00e7 a les 14:30 hores i ajudar\u00e0 a professionalitzar l’atenci\u00f3 al client amb automatitzacions, respostes r\u00e0pides i organitzaci\u00f3 de converses.<\/p>\n

La jornada \u201cXarxes socials amb IA\u201d tindr\u00e0 lloc el 25 de mar\u00e7 a les 14:30 hores i mostrar\u00e0 com usar la intel\u00b7lig\u00e8ncia artificial com a suport per a planificar continguts, redactar i adaptar publicacions a diferents canals amb un calendari sostenible. Finalment, \u201cCampanyes publicit\u00e0ries en RRSS\u201d es realitzar\u00e0 el 15 d’abril a les 14:30 hores i oferir\u00e0 un m\u00e8tode clar per a llan\u00e7ar anuncis amb pressupostos ajustats, definint objectius, segmentaci\u00f3 i m\u00e8triques m\u00ednimes per a optimitzar.<\/p>\n

La regidor d’Ocupaci\u00f3, Comer\u00e7 i Ind\u00fastria, Rosa Llorca, va indicar que \u201caquestes jornades estan pensades perqu\u00e8 les empreses de la Vila Joiosa obtinguen resultats pr\u00e0ctics i milloren la seua competitivitat amb eines digitals que ja estan marcant la difer\u00e8ncia\u201d. Per part seua, des de l’Oficina Accelera Pime de FEMPA van destacar que \u201ces tracta de sessions molt aplicades, amb enfocament directe a l’activitat real de pimes i aut\u00f2noms, per a avan\u00e7ar pas a pas en digitalitzaci\u00f3\u201d.<\/p>\n

Les places s\u00f3n limitades i pr\u00e8via inscripci\u00f3 a trav\u00e9s de la p\u00e0gina de FEMPA o sol\u00b7licitant la informaci\u00f3 a trav\u00e9s de l’ADL, en les depend\u00e8ncies de la Regidoria d’Ind\u00fastria i Comer\u00e7, en la primera planta del Xalet Centella, al carrer Col\u00f3n, en horari de 9.00 a 14.00 hores i a trav\u00e9s del tel\u00e8fon 629 222 944 i el correu electr\u00f2nic: adl@villajoyosa.es.<\/p>\n

L’Oficina Accelera Pime de FEMPA, finan\u00e7ada per la Uni\u00f3 Europea a trav\u00e9s dels Fons Europeus de Desenvolupament Regional (FEDER), ofereix accions de suport i assessorament per a impulsar la digitalitzaci\u00f3 de pimes i persones aut\u00f2nomes mitjan\u00e7ant jornades pr\u00e0ctiques, acompanyament i recursos aplicables a la millora de la competitivitat empresarial.<\/p>\n","protected":false},"excerpt":{"rendered":"

Les sessions es desenvoluparan en Vilamuseu i abordaran la visibilitat en Google, l’atenci\u00f3 i vendes per Whatsapp, la creaci\u00f3 de contingut amb IA i les campanyes publicit\u00e0ries en xarxes L’Ag\u00e8ncia de Desenvolupament Local (ADL) de la Vila Joiosa, en col\u00b7laboraci\u00f3 amb l’Oficina Accelera Pime de FEMPA, posa en marxa un cicle de quatre jornades presencials […]<\/p>\n","protected":false},"author":46,"featured_media":26116,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[316,1],"tags":[],"class_list":["post-26114","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comerc","category-sin-categorizar"],"yoast_head":"\nL'Ajuntament de la Vila Joiosa impulsa un cicle de 4 jornades pr\u00e0ctiques per a digitalitzar pimes i aut\u00f2noms al costat de FEMPA - Ayuntamiento de la Vila Joiosa<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L'Ajuntament de la Vila Joiosa impulsa un cicle de 4 jornades pr\u00e0ctiques per a digitalitzar pimes i aut\u00f2noms al costat de FEMPA - 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